About Nokian Tyres

Nokian Tyres was founded in Nokia, Finland, in 1898 and has a history of over 120 years of pioneering tire innovation. Originally started as a rubber manufacturer, Nokian Tyres has developed into a global leader in safe, sustainable and high-quality tires. Nokian Tyres invented the world's first winter tire in 1934 and has continued to set new standards for performance in extreme conditions ever since. Today, Nokian Tyres stands for technological excellence and environmental responsibility, offering reliable tires for cars, trucks and heavy machinery worldwide.

Sustainability
For us, sustainability means acting responsibly and openly. We manufacture safe and high-quality products where sustainability is key, from the raw material to the disposal of the end product. - The Nokian Tyres Seasonproof 2 (all sizes) already contains 38% renewable or recycled raw materials. By 2030, all our tires will be made from 50% renewable or recycled raw materials.

  • We have reduced greenhouse gas emissions from our factories by 79% per product ton compared to 2015

  • By 2050, we are aiming for net-zero emissions along the entire value chain

  • Our tires do not contain any substances that are on the list of substances of very high concern under EU chemicals legislation.


Mission

Nokian Tyres' mission is to create a safer world by constantly reinventing the tire and its manufacturing - for safer roads, work and everyday life, now and for generations to come. Inspired by our Nordic heritage, we develop and produce premium tires for cars, trucks and heavy machinery, with sustainability at the heart of everything we do.

Other exciting topics from Nokian
  • We test our tires in all weather and atmospheric conditions. Our tire testing network consists of a 700-hectare site in Ivalo, Finnish Lapland, a site near our Finnish headquarters in Nokia, Finland, and a 300-hectare site in Spain. As a pioneer in the tire industry, we strive to stay ahead and our test tracks play an important role in our continuous development.

    Ivalo the “White Hell”

    As the northernmost tire manufacturer in the world, we test our winter, all-season and all-weather tires at our test center in Ivalo, also known as the “White Hell”. On the more than 20 test tracks, which are spread over an area of around 700 hectares, we carry out an average of around 200 test drives during the season.

    Hakka Ring

    The test center, known as the Hakka Ring, has 10 test tracks for testing summer, all-season and winter tires under the hot Spanish sun. The Hakka Ring includes a seven-kilometre oval test track with five wide lanes for demanding tire tests on wet and dry roads all year round. The test center was opened in 2021.

    Nokia test center

    The test center is continuously being developed to be prepared for demanding conditions and future challenges. We test summer, winter and all-season tires at this test center. The track in Nokia was originally built in the 1960s, and the test center has since been expanded to an area of 30 hectares. One of the most recent expansions was completed in 1999 to allow for versatile high-speed testing in particular. Factories: Our growth is based on sustainability. We are pioneers in the industry, particularly in the reduction of CO2 emissions from production. At the beginning of 2025, we started commercial production of passenger car tires in our new factory in Oradea, Romania - the world's first tire factory with zero CO2 emissions. Apart from the factory in Romania, we manufacture vehicle tires in Nokia, Finland, and in Dayton, USA. In recent years, we have increased production capacity in our factories in Finland and the USA.

  • Continuum, the aim of which is the continuous improvement of safety, durability and environmental friendliness. The results of our work are tested under conditions in which only the strongest survive. The focus of our product development is you and other motorists, whose everyday life and safety we want to improve.

    Aramid sidewalls

    In our SUV, off-road and light truck tires, we rely on our aramid sidewall technology. Aramid fibers (aromatic polyamide), which are also used in bulletproof vests, are distributed throughout the entire tire compound and help the tire to better absorb the impact of a pothole or a sharp object such as a stone.

    SilentDrive™ technology

    SilentDrive™ technology takes driving comfort to the extreme. The exceptionally low noise level is achieved by an additional layer of acoustic foam on the inner layer of the tire. SilentDrive™ technology is included in selected SUV sizes covering 40 different vehicles available on the market.

    DSI indicator

    The DSI indicator is a wear indicator that shows how much tread depth is left in millimeters. It helps to recognize when it is time to replace the tire with a new one.

    ELECTRIC FIT™

    Our tires are all suitable for both combustion engines and EVs. This is why we have introduced the ELECTRIC FIT™ symbol. The Nokian Tyres Seasonproof 2 is the first tire to also carry the ELECTRIC FIT™ symbol visibly on the sidewall. From now on, all new products will also carry this symbol on the sidewalls.

Summer tires

The weather is changeable, the road conditions variable, but with Nokian Tyres summer tires you are prepared. Specially developed for the challenges of the Central European summer, you can drive safely in any traffic situation.

Car tires
Nokian Powerproof 1
Experience first-class driving dynamics and precise handling
  • Precise and predictable handling even at high speeds

  • Maximum grip on wet and dry surfaces

  • Shorter braking distance

  • Stable driving experience

Nokian Wetproof 1
The perfect companion for rainy days!
  • Outstanding safety on wet roads


  • Excellent mileage

  • Comfortable driving experience

  • Low rolling resistance

Winter tires

In winter, there are always different weather and road conditions that can pose a challenge. This is because icy roads and difficult driving conditions can occur quickly, which is why you should always feel safe when driving - Nokian Tyres winter tires for cars are made for precisely these challenges and can ensure safety and comfort in any traffic situation.

Car tires
Nokian Snowproof 1
Predictable handling on snow and mud!
  • Reliable on snow and mud

  • Excellent performance in the wet

  • Stable and comfortable driving license

Nokian Snowproof 2
Outstanding safety and performance in snow, slush and rain
  • Premium winter grip, especially on snow

  • Excellent wet grip and prevention of aquaplaning

  • Balanced handling and maximum ride comfort

Nokian Snowproof 2 SUV
A premium winter tire especially for SUVs and crossovers
  • Premium winter grip, especially on snow

  • Outstanding performance in wet conditions

  • Balanced handling and increased stability

  • Aramid Strong sidewalls for durability and protection

All-weather tires

The road conditions are changeable, as is the weather, and sometimes you don't always want to or can't change your tires. Thanks to Nokian Tyres all-season car tires, you no longer have to, as they were developed in Scandinavia for challenging weather conditions and changing weather conditions.

Overview
Nokian Seasonproof 1
Year-round safety and driving comfort!
  • First-class driving safety all year round

  • Excellent mileage and low rolling resistance

  • Premium performance in wet conditions and aquaplaning prevention

Nokian Seasonproof 2
Serenity beyond 4 seasons
  • Excellent grip properties even on snow and slush

  • Outstanding grip in wet conditions

  • With aramid sidewalls for increased resilience and durability

  • Made from up to 38% renewable, recycled materials